Resources

Marketing Social Media
How to create a successful LinkedIn Company Page?

How to create a successful LinkedIn Company Page?

Your LinkedIn company page is a shop window for your business. It can help to generate leads, consolidate trust, generate customer engagement and target new prospects

Marketing Social Media
10 Ways to Create Shareable Social Media Content

10 Ways to Create Shareable Social Media Content

Content creation is a vital element in contemporary marketing strategies.

Google AdWords Marketing PPC
Reach the Right Customers with Google Smart Bidding

Reach the Right Customers with Google Smart Bidding

Google Smart Bidding claims to drive significantly better results across advertising networks.

CRM Salesforce
Declarative Lookup Rollup Summaries in Salesforce – The Why and How

Declarative Lookup Rollup Summaries in Salesforce – The Why and How

The purpose of this blog post is to detail the benefits of using the Declarative Lookup Rollup Summaries (DLRS) managed package in your Salesforce org.

Google AdWords Marketing
Google AdWords Price Extensions – The Benefits and Drawbacks

Google AdWords Price Extensions – The Benefits and Drawbacks

Google Price Extensions do exactly what they say: extend ads with relevant price information, providing substantial benefits to advertisers.

Marketing PPC Social Media
Beat The Black Friday Crowds: M4B’s Black Friday Marketing Tips

Beat The Black Friday Crowds: M4B’s Black Friday Marketing Tips

We’ve put together our top Black Friday marketing tips to help you beat the black Friday crowds.

Marketing Social Media
Twitter’s 280 Characters: an innovative feature or a surplus character?

Twitter’s 280 Characters: an innovative feature or a surplus character?

Twitter character limits are a social institution in their own right, and, for many, forming a 140-character tweet is a modern-day art form.

M4B Marketing Social Media
Hashtags: A #make or #break symbol

Hashtags: A #make or #break symbol

Ten years after its conception the hashtag (#) continues to thrive. It has contributed to some big events, campaigns and controversies and has consequently created some of the biggest social media moments of the past decade.

CRM Salesforce
8 Useful Metrics To Measure Your Contact Centre

8 Useful Metrics To Measure Your Contact Centre

In this post I run through eight key metrics that every business should be using to measure the effectiveness of their contact centres.