We’re Hiring

As a PPC Executive at M4B Ltd, you will have responsibility for auditing, setting up, managing and optimising selected clients’ PPC/Paid social campaigns, liaising with the client, assisting with reporting, sales and performance analysis.

Responsibilities:

• Manage Google AdWords and Shopping campaigns.
• Manage Facebook/Instagram, Twitter and LinkedIn advertising campaigns.
• Apply knowledge of digital marketing products & services to ensure clients campaigns are successful and managed appropriately.
• Ensure digital campaigns are managed effectively and within agreed client budgets.
• Develop and maintain an understanding of internal & external customer needs and ensure campaign reporting is delivered on time.

Specification:
Essential:

• Detailed knowledge of Google and Facebook advertising products.
• Over 2 years of agency PPC experience using the following platforms; AdWords, Bing Ads, Facebook Ads, Linkedin Ads.
• Self-starter with high energy with the ability to work both individually and in a team environment to achieve an agreed business plan.
• Excellent analytical skills with the ability to use data to compile reports. Experience using Google Data Studio.
• Excellent interpersonal skills.
• Experience with Google Merchant Centre and optimising Shopping Feeds.
• Competent with Google and Facebook products

Desirable:

• Certified in Google products.
• Good commercial awareness.
• Good excel skills.

Job location: Lytham, Lancashire
Job Type: Full-time
Salary: £25,000 – £35,000 (depending on experience)
Hours: 37.5 hours per week

This is an office-based role. Please do not apply if you are not within a commutable distance to our office (PR4 2PR). We follow Government guidelines for working safely during the COVID pandemic. This is reviewed regularly and working practices may change as and when the Government guidelines do.

M4B Ltd is looking for an enthusiastic, confident Junior Digital Marketing Executive to join our team.

Working across several different industries you will have the opportunity to plan digital marketing strategies and run campaigns whilst learning all about SEO, PPC and digital marketing.

Junior Digital Marketing Executive
Location: Preston, Lancashire
Salary: £18,000 – £19,000 (depending on experience).
Hours: 37.5 hours per week

This is an office-based role. Please do not apply if you are not within a commutable distance to our office (PR4 2PR).

JOB SPECIFICATION

• Social Media Management – Responsible for social media updates and management of paid social advertising across multiple client accounts.
• Content Marketing – Producing good quality content (blogs, press releases, social posts, email content, landing page content) across multiple client accounts.
• Analytics and Reporting – Completing monthly client marketing reporting across all accounts (this will take up a few days at the beginning of each month usually). Involving Google Analytics and Google AdWords.
• Marketing Strategy – Creating marketing strategies. Creating promotions and running them for various accounts.
• Account Management – Managing communications with clients, scheduling work for other members of the team.
• E-mail Marketing – Responsible for creating and distributing email marketing campaigns for various clients.
• Marketing Automation – Setting up complex marketing automation journeys for clients using systems like Pardot, Active Campaign and Salesforce Marketing Cloud.
• Website Content / Management – Updating website content on various client websites.
• Admin and support – Various admin duties may be required and support for the company directors.

(Training will be provided)

REQUIRED SKILLS

• Some broader marketing experience and understanding.
• Spelling and grammar must be to a good standard.
• Must be able to write good quality content (blogs, website page content etc).
• Willing to learn and get stuck in with a small growing company. It will be a varied role and a chance to get involved with lots of different areas of marketing.

DESIRED SKILLS

• Some digital marketing work experience.
• Experience with WordPress and other website content management systems.
• Google Analytics experience.
• Google AdWords experience.
• Experience with email marketing platforms such as Campaign Monitor and MailChimp.
• Any experience with CRM systems (we work with Salesforce).
• Content writing experience – Blogs, social media updates etc.
• Social media management experience.