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With over 12 years experience in digital marketing, numerous national retailers, NGOs, PLCs and household brands have all benefited from Alex’s marketing guidance across a wide range of digital and CRM projects.
As M4B’s Digital Marketing Director, Alex possesses a strong background in search marketing, web and broader marketing strategy coupled with extensive commercial work experience across a variety of businesses. This allows Alex to provide best practice advice when it comes to overcoming the challenges facing a growing business.
Fully certified in Google Ads, Alex is well-versed and practised in the latest Google Ads products and developments, helping him to implement successful PPC campaigns for clients, whether they require Search, Shopping, Display or Video campaigns. But, the knowledge doesn’t stop there. Thanks to years of experience, Alex has a comprehensive knowledge of SEO, email marketing and social media management, both paid and organic, allowing M4B to provide and implement a multi-faceted, custom marketing strategy that is built around clients’ needs to successfully deliver business growth.
Alex is also a certified Pardot Consultant, allowing him to create bespoke marketing automation strategies for clients, streamlining their processes and driving sales and customer retention.
Acquainted with both B2B and B2C sectors across many industries, some of the businesses Alex has worked with include: Lloyds Banking Group, Halifax, Homeserve, Magnet Trade, Places For People, ASK Solicitors, Danbro, at800, ELEXON, Chelsom Lighting, ITAL Logistics, Butlins, The Contact Company, ProEconomy, The Silver Line, Pyroguard, Manchester Hall, Proseptic and many more.
How can Law Firms use CRM to improve customer experience and increase profitability.