The Sales & Marketing Funnel
By using Salesforce and Pardot systems in addition to our combined marketing and CRM methodology, your customers will be taken through the marketing funnel. From initial awareness to advocacy, we ensure there is specific focus on each stage of the funnel.
Essentially the funnel ensures your customers will remain engaged with your organisation throughout their buying lifetime. This will result in them becoming your keen advocates and ultimately doing your marketing for you!
In addition to other communications including pay per click adverts, search engine optimisation, and email, content and social media marketing, Salesforce and Pardot will be instrumental in successfully working through the funnel.